Center PR
CI
Our Symbol
The new symbol of ‘Seoul Jewelry Support Center’ was developed to publicize the jewelry industry of Seoul to our consumers, globally promote advantages of our jewelry and develop into businesses, recreate jewelry industry as a high value added urban manufacturing industry contributing to job creation, and develop Jongro district into creative industrial cluster as a vital part of Seoul’s economy.
Forms of co-existence and challenge were expressed with S, the initial of Seoul, as a motif. S was symbolized with a jewelry icon to express the symbolic core of Seoul’s jewelry industry.